Powered by True North Custom Media, IRM leverages the power of data analytics and deep market research for a sophisticated approach to targeting and tracking...
Medical sociologist Emerson Smith with Metromark® Research explains how today's social media can be utilized to further community perception of healthcare facilities.
Introducing VariSmart—the next generation of fully custom, data-driven marketing solutions, brought to you by True North Custom Media. VariSmart is True North's proprietary platform for...
Michael Kokott, KishHealth System assistant vice president of Marketing & Planning, discusses some of the topics covered at the 2011 SHSMD conference, including healthcare reform...
True North Custom Media's Insight magazine talked with David Kantor, president of Kantor Consulting and immediate past president of SHSMD, about the topics most on...
True North Custom Media's Insight magazine recently talked with University of Illinois Medical Center Physicians Relations Specialist Carol Kilty about getting the word out for...
Ryan Rapier, Director of PR & Marketing at Mt. Graham Regional Medical Center, offers insight on his hospital's print marketing program and how it helps...
